2/2/2004 - Robb Report Motorcycling To Premier on February 10

Covering the Essence of the Motorcycling Lifestyle, New Publication Targeted to Affluent Enthusiasts

MALIBU, CA (February 2. 2004) –CurtCo Media today announced the premiere of Robb Report MotorCycling, a luxury lifestyle publication targeted to an exclusive audience of active, affluent two-wheel enthusiasts.

Debuting on newsstands on February 10, the new quarterly title will have an initial distribution of 100,000 copies, targeted to subscribers, newsstands and bookstores. The publication will also be available at select motorcycle dealerships, races and shows, as well as at international luxury lifestyle events.

The premiere issue’s “Then and Now” theme is reflected in its cover story on Confederate Motor Company’s exotic new prototype, the Wraith, as well as its coverage of legendary marques such as HRD Vincent, Triumph and Moto Guzzi. This spring issue also looks ahead to the latest offerings from Aprilia, Ducati, BMW and Honda.

The premiere issue of Robb Report MotorCycling also takes to the open road, beginning in New York with a display of the latest fashions from Dainese and Harley-Davidson. The magazine then heads to Las Vegas for expert instruction from champion racer Freddie Spencer. A final stop in Sedona, Arizona, provides the ultimate biking excursion, with breathtaking vistas and a visit to the CopperWynd mountaintop resort.

“This new title will address a growing audience of established, affluent executives that are truly passionate about motorcycling,” said William J. Curtis, Chief Executive Officer of CurtCo Media. “It provides us with the unique opportunity to combine our love for motorcycles with the well-defined affluent market that Robb Report has addressed for more than a quarter-century.”

Robb Report MotorCycling will operate under the direction of CurtCo Senior Vice President Arthur Coldwells, who assumes the title of Publisher. A 30-year motorcycle enthusiast, Mr. Coldwells has competed at national and club levels of the American Motorcycle Association and previously spearheaded motorcycling special sections in Robb Report.

The launch of Robb Report MotorCycling represents the most recent publishing development at CurtCo Media. Beginning with its acquisition and relaunch of Robb Report in June 2001, CurtCo has been active in developing or acquiring titles in the luxury lifestyle category. Subsequent launches have included: Digital TV - January 2004, Worth – November 2003, Robb Report Home Entertainment & Design – October 2002 and Robb Report Collection – November 2001.

CurtCo Media
CurtCo Media Group is operated by CurtCo Media Labs, which since 1987 has operated as a developer of publishing businesses. Over that period, the company has acquired or launched publications that address clearly identified vertical niches, creating powerful brands that lead their respective markets. With offices in Malibu, New York and Boston, CurtCo is parent to a family of publications that are uniquely targeted to the world’s most affluent readers. These titles include Robb Report, The Robb Report Collection, Robb Report Home Entertainment & Design and Worth.

MEDIA CONTACT:

Jeff Perlman
Brandware Public Relations
office - 818.706.1915
cell - 818.317.3070
jperlman@brandwaregroup.com