Marketing & Audience Development Manager – CurtCo Media

CurtCo Media is looking for an enthusiastic, podcast-loving marketing manager to join our growing startup team. The podcast marketing manager will wear many hats but is ultimately someone who is a strong executor with an eye for detail, will help us optimize our shows and our social media, and creatively build new audiences for our catalog through a combination of writing, editing, and analyzing results. 

 

Responsibilities include:

  • Audience Development- You'll optimize every episode before it drops, enhancing titles, descriptions, keywords, show notes, and more, all with an eye toward ensuring a focus on growing listeners and clarity of the show's value proposition. Nothing hits the feed until you've perfected it!

  • Audio SEO - You have knowledge of best practices in audio SEO and can oversee and enhance the network's keywords, episode pages (summaries & descriptions), and webpages to ensure a rock-solid approach to developing and publishing new content. 

  • Social media - You'll take over the social media feeds for the network and select shows, regularly developing and posting content and campaigns and, as needed, a paid strategy to support growth objectives. 

  • Marketing opportunities - You'll seek out new opportunities for our podcast content. 

  • Collaboration - You'll work closely with the VP to help create and implement audience development plans, show launches, and other initiatives to effectively promote episodes each week and build a community for the network. 

  • Metrics & Reporting - You'll keep the team of producers and talent apprised of both trends and results through regular reporting. 

Requirements

  • 2-3 years of digital media publishing operations (podcasts, digital ads, audio and/or video), with a strong understanding of industry best practices for content publishing

  • Previous experience in the development of innovative ways to build podcast awareness and increase downloads

  • Experience with optimizing metadata & podcasts for SEO

  • Writing strong & engaging copy for all marketing platforms

  • Creative, witty writing skills with proven results managing and growing social media platforms

  • Experience with dynamic environments where no two days will look exactly the same 

  • A passion for podcasting and an understanding of the industry 

  • Enthusiasm for learning and growing and being part of an ever-evolving, super busy startup organization

  • Experience with podcast host platforms and content management systems a plus 

  • Willingness to both lead & execute

  • Graphic Design experience (Photoshop, Canva) a plus

About CurtCo:

CurtCo Media is a new podcast network dedicated to creating, distributing and hosting inspirational, authoritative, and sometimes humorous content from its newly custom-built studios overlooking the incomparably beautiful Malibu coastline. Producing both conversational and scripted audio and video programming to the highest recording and editing standards. CurtCo gives a home to content and hosts that engage audiences across a wide spectrum of subject matter and formats. CurtCo celebrates this fast-growing inspirational style of media by providing millions of sophisticated listeners with authoritative hosts, nationally recognized guests, talented story-tellers, and original music from world class composers and musicians.

TO APPLY

Please submit a resume, cover letter, and portfolio for consideration. Include links to 3 different work samples & write a brief explanation of your role for each.

We are proud to foster a workplace free from discrimination. We believe in diversity and creativity in the workplace and believe that creates a better collaborative team and work environment.